Download Salesforce Marketing Cloud Advanced Cross Channel.Certified-Cloud-Advanced-Cross-Channel.VCEplus.2025-03-24.25q.tqb

Vendor: Salesforce
Exam Code: Certified-Cloud-Advanced-Cross-Channel
Exam Name: Salesforce Marketing Cloud Advanced Cross Channel
Date: Mar 24, 2025
File Size: 61 KB
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Demo Questions

Question 1
What does Einstein copy Insight take into account, Select 3(arul's answer a,b,c)
  1. Frequently used phrases in subject line
  2. spelling and punctuation errors
  3. emotional tone of subject line
  4. engagement data
Correct answer: ACD
Question 2
In which section can you define fatigue rules to restrict a user from being recommended same content multiple times
  1. Einstein content selection
  2. Einstein copy insights
  3. Einstein engagement scoring 
Correct answer: A
Question 3
Select features Einstein content selection, Select 2
  1. Uses open time email content
  2. Content selection based on business rules
Correct answer: AB
Question 4
When are customers eligible to be send a message in STO(when customer will engage then its sent)
  1. immediately when the STO activity arrives
  2. Within the first minute of next hour.
  3. with the next hour
  4. At the hour user engages Within the next 24hours
Correct answer: D
Question 5
What is prerequisite for email/web recommendations: select 2
  1. collect tracking code
  2. catalog
Correct answer: AB
Question 6
How does real time interaction management (RTM) in IS help marketer to provide personalized content to user, Select multiple
  1. Orchestration
  2. Data aggregation
  3. Unified customer profile
Correct answer: AC
Question 7
Benefit of IS(advanced real-time personalization across various channel, unified customer profile) ----
  1. Understand, decide act
  2. Listen, Understand , Act 
Correct answer: B
Question 8
How are profiles merged In IS:
  1. Once a day
  2. Probabilistic matching
  3. Deterministic matching on matched identities
Correct answer: C
Question 9
What will you to send a real time email to a customer with a dynamic buy link when available stock goes below 50? Select 2.
  1. Journey api
  2. Rest api
  3. Transactional messaging api.
  4. Email soap api
Correct answer: BC
Question 10
How does Marketing cloud connect help when you want to trigger journey when a record is created in sales cloud contact, Select 2.
  1. Sales cloud entry audience in journey builder
  2. Use a api to trigger journey directly from ecom site and use email address as subscriber key.
  3. Use an api to create record in sales cloud directly from the ecom site
  4. Use synchronized de, query to a sendable DE and use automation studio schedule to inject contact every 15 mins
Correct answer: AD
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