Download Salesforce Certified Marketing Cloud Consultant.MARKETING-CLOUD-CONSULTANT.TestKing.2020-01-24.60q.tqb

Vendor: Salesforce
Exam Code: MARKETING-CLOUD-CONSULTANT
Exam Name: Salesforce Certified Marketing Cloud Consultant
Date: Jan 24, 2020
File Size: 259 KB
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Demo Questions

Question 1
A bank wants to send out a series of emails to new customers that open a checking or savings account. The emails will be used to educate and inform customers regarding their current account and other bank offerings. Data for the campaign will be in two data extensions: Customer and New Accounts. The Customer data extension is currently used for multiple campaigns and is updated at 1:00 a.m. The New Accounts data is encrypted and will be placed on the FTP at 10:00 p.m. 
Which automated workflow meets the customers’ requirements?
  1. A scheduled automation that starts at 2:00 a.m. that executes Data Extract Activity, Import Activity, Query Activity, Wait Activity, and Send Email Activity.
  2. A triggered automation that executes File Transfer Activity, Import Activity, Query Activity, Wait Activity, and Send Email Activity.
  3. A scheduled automation that starts at 2:00 a.m. that executes File Transfer Activity, Import Activity, Query Activity, Wait Activity, and Send Email Activity.
  4. A scheduled automation that starts at 12:00 a.m. and executes a File Transfer Activity, Import Activity, Query Activities, Wait Activity, and Send Email Activity.
Correct answer: C
Explanation:
Should start after 1:00 AM after data update. Since its encrypted so File transfer is required.
Should start after 1:00 AM after data update. Since its encrypted so File transfer is required.
Question 2
Why would a contact fail to enter a Journey Builder interaction? (Choose three.)
  1. The interaction has an A/B/n split, and the contact does not meet the criteria.
  2. The interaction allows re-entry only after exiting, and the contact already exists.
  3. The contact falls below the High Water Mark.
  4. The contact did not meet the entry criteria.
  5. The entry event was not fired via Automation Studio.
Correct answer: BCD
Question 3
A customer is collecting data from a Smart Capture form that stores submissions in a data extension. The customer wants an email was sent to the marketing manager each morning that contains the previous days submissions as a CSV attachment. Assuming that the customer has the attachments feature enabled.  
Which automation workflow will accomplish this?
  1. Scheduled Automation: Data Extract > SQL Query > Transfer File > Send Email
  2. Triggered Automation: SQL Query > Data Extract > Transfer File > Send Email
  3. Scheduled Automation: SQL Query > Data Extract > Transfer File > Send Email
  4. Triggered Automation: Data Extract > SQL Query > Transfer File > Send Email
Correct answer: C
Explanation:
First Query and then data extract. Since Time is fixed so Scheduled Automation.
First Query and then data extract. Since Time is fixed so Scheduled Automation.
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